Audio Push featuring ®Society Original Products

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J. Cole… B.o.B. … Naledge… and now, a couple’a jerks.

Pushing forward from a supposed fad to full-fledged movement, new crew Audio Push, featuring Cali-bred teens Oktane and Pricetag, is taking the jerk dance craze to the spotlight following YouTube sensation “Teach Me How to Jerk” music video. Audio Push is taking that momentum and applying the duo’s contagious energy to a new mixtape, The Soundcheck, dropping by the time you finish reading this. Oktane and Pricetag sat down with MTV to talk about about the latest, and… oh, would you look at that – Oktane representing ® Society Orignal ProductsThe Fontastic Tee and spring/summer’s The Nine to Five Vest… cop the latest Light Speed Jacket for the fall look. Word.

Click the image above to check out the interview, and listen to more of Audio Push’s music here. Click the image below to download a free copy of The Soundcheck:

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Posted 8 months, 2 weeks ago at 4:12 pm.

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Val(uable) Advice

Hint: When a beautiful woman offers you some free advice – listen.

Our lady Val, currently tearing shit up on the slopes of Niseko, Japan, is providing a public service announcement for us dudes on what the pretties want to see in us – or rather, on us. And when a girl this fly and tres-vogue speaks on all things fashion, she has our undivided attention.

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Now, that’s worse than my fourth grade buddy.  Left the toilet too fast?

When I was in fourth grade, I thought the dude in my class with his half-globe polka-dot boxers exposed was kinda gross.  Now, I still think that same way.  Doesn’t matter that I have been actively working in the fashion editorial industry for the past five years, some things just don’t change.  Sure, I have seen some trends come and go but the rare occasional trend shows that good style always has a place in our closet.  So, it’s my newly appointed job to spread the knowledge of the Karmaloop-shoulder brushing-“damn I look good” knowledge.  It’s the new fashion 411 on how rock the new age of modern street fashion.  After all, we ARE the future of fashion.

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Wear that and I’m yours.

I want my man to look fresh, confident and shit hot.  I am sure he wants me to look classy, demure and drool-worthy.  As the laws of attraction work, beautiful people are attracted to beautiful people.  It’s the one rule we all have to remember: if you want to have a beautiful woman, you have got to be equally earth-shattering.  The thing it boils down to? Style.  Lots of it with personal hints of humor and confidence.  The best example I could think of? ®Society Original ProductsGenesis Jacket. What a great way to rock a well-cut flattering black jacket AND have an awesome lining inside.  Glad to know that you men need daily reminders on how to be a better man.  I like. I might just have to buy it so I could wear it inside out.

Hopefully, in my attempt to better the world with better-looking people, I will finally find a boyfriend.

So… unless your boxers look like this:

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Don’t show the world your ass.

Love,

Miss V

Check out Val’s blog here to read up on her adventures and teach your girl how to dress.

Posted 8 months, 2 weeks ago at 5:30 pm.

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®Society Original Product Love… and once again, it’s CONTEST TIME!

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Our dudes are everywhere these days.

Over the past couple weeks alone, ®Society Original Products gear has been prominently featured as the the garment of choice for musicians Bobby Ray (a.k.a. B.o.B.), J. Cole, Tiron, The Kid Daytona, Kardinal Offishal, Naledge of Kidz in the Hall and The Kickdrums to name a few. ®S.O.P. has furthermore been presented all over the internets and on television shows with its product front and center, and we’ve got clips to share; check it all out after the jump:

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Now… you love contests, and we love hosting them – and our latest involves site-jackers ®Society Original Products.

Here’s your chance to win an ®S.O.P. Fall/Holliday ’09 prize pack including a tee, New Era fitted, hoodie and jacket – all you have to do is send us your full name, hat and garment sizes with a contact e-mail address; we’ll do the rest, selecting one lucky bastard at random every Friday for the next three weeks. The first winner will be announced Saturday, November 21st, so submit your entry as soon as fuckin’ possible to contest@karmaloop.com with the subject line: Society Original Products Contest. All contest entries must be submitted no later than Thursday, December 4th for consideration.

Good luck!

Posted 8 months, 2 weeks ago at 2:56 pm.

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The Buyer Wire – ®Society Original Products

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Takeover Week with our ®Society Original Products crew continues with an episode of the Buyer Wire, featuring ®S.O.P.’s Brendan Boyd choppin’ it up with men’s buyer Holland Smith. Watch above as our dudes try to keep straight faces while running through the Fall ’09 drop, and big shout outs to Austin on becoming Karmaloop’s Next Top Model…

Posted 8 months, 3 weeks ago at 4:06 pm.

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® Society Original Takeover

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It’s gonna be a good week, kids.

Our Boston family at ®Society Original Products is taking over the site for the week, and here at the Blogs we have a full five days-worth of features, first-looks, shout-outs and surprises from the ®S.O.P. set. We’re gonna get this thing started right and let you all in on ®Society’s Fall and Holiday 2009 Lookbook starring The Kickdrums, also known as producer/singer/songwriter Alex Fitts and DJ/producer Matt Penttila.

Click the image below to check it out:

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Posted 8 months, 3 weeks ago at 2:00 pm.

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Naledge for ®Society Original Products

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We caught J. Cole showing his ®S.O.P. swagger yesterday with The People’s Choice New Era fitted, and today we have Naledge of Kidz in the Hall presenting The Life Line Jacket at last month’s CMJ Music Marathon in New York City. Go to the jump and check out some of Naledge’s music, and be sure to check out our Chicago brethren at RubyHornet.com – Karmaloop features a Look of the Week and the site is absolutely filled with crazy features, interviews, music from editor-in-chief DJ RTC & pals, The Key to Naledge blog, and much, much more.

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Focus

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Star Struck

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The Life Line Jacket

Posted 8 months, 3 weeks ago at 5:29 pm.

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J. Cole for ®Society Original Products

Roc Nation representer J. Cole was seen on the MuchOnDemand television show (Canadialand’s answer to MTV or some shit) reppin’ ®Society Original ProductsThe People’s Choice New Era fitted at the 3:20 mark. Cop yours here at Karmaloop, and stay tuned for an ®S.O.P. surprise next week. In the meantime, check out the jump to hear some of J. Cole’s music if you haven’t already – this dude is next, we swear.

NOTE: Our videos are disabled for the time being – please click the image of J. Cole below to check out his appearance with the ®S.O.P. fitted and learn more about what dude has in store for the future.

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Lights, Please

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Dead Presidents II

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I Really Mean It

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Simba

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Posted 8 months, 3 weeks ago at 6:58 pm.

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Come Hang with S.O.P. and Pre.K Apparel This Weekend!

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In conjunction with Fort Point Open Studios, Boldfacers, a Hub-based web site that highlights the biggest, best and brightest movers and shakers in town presents: Shiny Happy Pop-Up Stores; Street Noir – An Ode to Street Culture.

Throughout this weekend, Street Noir brings DJs, commerce, food and – yep – free booze to Boldfacers studio headquarters at 15 Channel Center Street in South Boston. Even better, our dudes Brendan Boyd and Marcel Angol of Society Original Products will be in the building with Brian Pope and Karmaloop‘s own Renatta Hosein of kiddie brand Pre.K Apparel. Definitely swing through if you’re in Boston this weekend and show some love!

Posted 9 months, 2 weeks ago at 6:38 pm.

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